Customer Login | Investors | New Register | News | Contact Us | Careers | Home  

PFO Global Introduces New Brand

Recent News
PFO Global to Present at Dawson James Securities Conference
PFO Global Names Christina Jones as National Sales Manager at Annual Sales Meeting
PFO Global Launches Industry First Disruptive Online Model Aimed at High Growth Revenue Opportunity
PFO Global Announces New Ticker Symbol
PFO Global Releases Letter to Shareholders
PFO Global, Inc. Completes Merger and $4.0 Million Financing
PFO Global Strengthens Management Team
PFO Global Announces New Director of Sales
PFO Global Names Successor - Executive Assistant/Marketing Communications Coordinator
PFO is Proud Supporter of Primary Eyecare Network’s Partners
PFO Global Group Finalize the Investment Agreement with Grenville
Resolution Lenses
Protect Your Eyes Anytime, Anywhere With The New iBlu™ Coat
PFO Global Acquires Optima Inc Assets
PFO Global Opens European Office
PFO Global Continues to Expand R&D
PFO Global and VSP Optics Group collaborate on digital lens fitting
PFO Global announced moved its headquarters to a larger location
Launch of new HD Dispensing Technology for eye and face measurement
PFO Global Introduces New Brand
PFO Global, the worldwide eyewear and technology supplier has shifted gears
PFO Global Announces Further Expansion of its Management Team
PFO Introduces Upgrade® Single Vision & Free Form Line
PFO Global launches ProFitCalc and SmartEyewear at international Vision Expo East
PFO Global Management Expansions
PFO Names Industry Veteran as VP of Manufacturing
PFO Announces New Supply System
International Industry Veteran Appointed to Top Post at PFO Global
January 23, 2012

Irving, Texas – The optical technology company known as ProFitOptix announced today that it has rebranded itself as PFO Global and unveiled its new logo today.

The new brand and logo reflect who the company has grown to be in the marketplace, expanding beyond offering free form lenses to become the innovative source for complete eyewear, mobile dispensing equipment and free form lens calculation software worldwide.

The design of the new logo represents a unified balance between approachability and technical innovation. It reflects changing times with precise, decisive and clean graphics.

The technical expertise of PFO Global is represented by the symmetry and the geometry of the shapes within the icon – demonstrating how the human eye works as a lens. The left and right elements within the logo illustrate the collaborative relationship between PFO Global and our strategic partners. The union of these two elements signifies an effective solution to a consumer's eyewear needs.

The two colors used in this logo, green and grey, reinforce the balance between accessibility and technical precision. While the color green symbolizes growth, forward thinking and a positive living experience, the grey implies precision, modern technology, and strength.

Together, these elements create the new vision of PFO Global.

For more information, contact Kristina Roberts- info@pfoglobal.com